The main objective of any business is to increase sales and revenue. User interface plays a vital role in achieving this goal. For any business to be successful in generating sales, the user or customer has to be satisfied with the product and needs to be provided with good experience. A user experience is directly related to the user interface of the product. Having an attractive interface and ease of use to operate it, will keep your customers happy and wanting to come back again.. By conducting a user interface survey, it will enable a company to evaluate the current interface and find out areas of improvements to optimize the product as per the demand.
Following are the questions to understand the opinion of the user about the current interface of the product: